The 7 C’s of Communication To Achieve Connection and Clarity

The 7 C’s of Communication are a set of guidelines that can help improve the effectiveness of our communication. These principles, which include Clarity, Conciseness, Completeness, Concreteness, Consideration, Correctness, and courteousness, help to ensure that our messages are clearly understood by our audience and that we are able to effectively convey our ideas and thoughts. By following these guidelines, we can create more effective and meaningful communication in our personal and professional lives.

What are the 7 C’s of Communication?

1. Clarity

Clarity is important for communication. You have to make sure that your message is reaching in a clear manner to the person with whom you want to communicate. If the message is not clear, it can lead to confusion and result in miscommunication, which can cause misunderstanding in your personal and professional relationships. This is especially important in situations where important decisions or actions are being discussed or taken.

2. Conciseness

Conciseness is important for communication to ensure that your messages are concise, easy to understand does not contain any unnecessary information. When communication is concise, it is more likely to be accurate. This is especially important in situations where time is limited. Additionally, concise communication can help to conserve time and energy.

3. Correctness

Correctness is important for communication because it ensures that the intended message is conveyed accurately and effectively. When communication is incorrect, it can lead to misunderstandings, confusion, and even conflict. This can have serious consequences in various areas, such as in business, education, and personal relationships.

For example, in business, incorrect communication can lead to miscommunication about deadlines, budgets, and strategies, which can result in financial losses or missed opportunities. In education, incorrect communication can hinder learning and lead to misunderstandings about course material or assignments. In personal relationships, incorrect communication can cause misunderstandings and lead to tension or conflict.

Overall, correctness is crucial for successful communication as it helps to ensure that messages are understood and interpreted correctly, leading to better understanding and cooperation between individuals and groups.

4. Completeness

Providing all necessary information in your message, so that the audience has a full understanding of the topic.

Completeness is important for communication because it ensures that all relevant information is conveyed and that nothing is left out or misunderstood. This is especially important in professional or formal settings where important decisions or actions may be based on the information being shared.

Incomplete communication can lead to misunderstandings, miscommunications, and even conflict. For example, if someone sends a message that is missing key details or information, the recipient may not fully understand the message and may make incorrect assumptions or decisions based on that incomplete information.

On the other hand, complete communication helps to ensure that all relevant information is conveyed and understood, which leads to better decision-making, collaboration, and problem-solving. It helps to build trust and understanding between people, as they are able to rely on the accuracy and completeness of the information they receive.

5. Concreteness

Using specific, detailed examples to illustrate your points.

Concreteness is important for communication because it helps to ensure that the message being conveyed is clear and specific. When communication is concrete, it is more likely to be understood by the listener and is less likely to be misunderstood or misinterpreted. This is especially important in situations where the consequences of misunderstanding could be significant, such as in business or legal areas.

Concreteness also helps to make communication more engaging for the listener. When information is presented in a concrete and specific way, it is more likely to hold the listener’s attention and be more memorable. This can be especially important in situations where the listener needs to remember important information or take action based on the communication.

Finally, concreteness helps to build trust and credibility in communication. When a speaker presents information in a concrete and specific way, it demonstrates that they have a clear understanding of the topic and are confident in their ability to communicate it effectively.

6. Courteousness

Being respectful and considerate in your communication, regardless of the audience or subject matter.

Courteousness is an important aspect of communication because it helps to create a positive and respectful atmosphere. When people are courteous in their interactions with others, it can make the conversation more pleasant and enjoyable, which can lead to better understanding and cooperation. Additionally, being courteous can help to build trust and establish good relationships with others. This is especially important in professional spaces, where effective communication is essential for success.

There are several ways to be courteous in communication, including using polite language, listening actively, and showing respect for the other person’s views and opinions. It’s also important to be aware of cultural differences and to adapt your communication style accordingly. By being courteous in your communication, you can foster positive relationships with others and create a more harmonious environment.

7. Consideration

The message should be tailored to the audience, taking into account their needs, interests, and expectations.

Consideration in communication is important because it shows respect and care for the other person. It involves taking into account their feelings, needs, and perspectives, and being mindful of how your words and actions may affect them. When you are considerate in communication, you are more likely to have productive and positive interactions with others, which can lead to better relationships, trust, and understanding. Overall, consideration in communication is essential for building strong and healthy relationships with others.


In conclusion, the 7 C’s of communication – clarity, conciseness, completeness, correctness, consideration, concreteness, and courteousness – are essential elements for effective communication. By incorporating these principles into our daily interactions, we can ensure that our message is understood and received by our audience in the way we intended. Whether through verbal or written communication, being mindful of the 7 C’s will help us to effectively communicate our thoughts and ideas, build strong relationships, and ultimately achieve our goals.

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About The Author
Manoranjan Sahoo
This post is published by MS who started the website Find Motivation. The goal of this website is to motivate people by giving them the right knowledge and information.